• Crucible Value Proposition

    Speed to market, regulatory compliance and fitness for purpose. A faster return on investment.

    What we do.

    Crucible Medtech is a medical device developer and consultancy specialising in ophthalmology.

    We work with doctors, patients, buyers and payers to understand clinical need, user requirements and market fit.

    We work with inventors in universities and health boards to identify cutting edge innovation that can be taken forward into high-impact products.

    We marry the need with the innovation and use our deep knowledge of medical device commercialisation to develop products that are clinically and commercially fit for purpose, compliant with regulatory requirements and reimbursable in their target healthcare markets.

    Why we do it 

    Crucible was founded in 2015 by Peter Estibeiro, John Wigham and Steve Howell in response to a Scottish Enterprise review of med tech strategy for Scotland.


    Peter, John and Steve are serial entrepreneurs with a deep understanding of med tech and life sciences commercialisation strategies and the role that effective, regulated design, development and manufacturing plays in accelerating a product onto the market, ensuring it is fit for purpose, and maximising life-time value for all stakeholders.


    Our value proposition has, at its core, speed to market and fitness for purpose.

  • Meet the Team

    Crucible Medtech board and management team

    Peter Estibeiro

    Peter Estibeiro

    Founder, CEO

    Peter has over 15 years experience in the life sciences and medical technology sectors. He has been involved in the foundation or leadership of seven early stage companies including Crucible. Previously as CEO of i2eye diagnostics he led the commercialisation of i2eye's ophthalmology device from concept to market in 10 months and  i2eye was awarded best new life science company in Scotland 2013. 

    John Wigham 

    Co-founder, Manufacturing Director

    John has over 25 years manufacturing experience with large multinational companies, new start-ups and SMEs. He was previously Managing Director of a contract manufacturer with three facilities and led through a substantial restructuring to achieve increased profitability through efficiency, growth and cultural change. John also has substantial experience of SME product realisation through his work as Director of the Product Realisation Centre at Napier University.

    Steve Howell 

    Co- founder, Commercialisation Director 

    Steve is CEO of Innova Partnerships, a company that builds and grows life Science enterprises through partnering and investment. Recent examples of companies built include Reminova Ltd, Relaymed Ltd and Biotangents Ltd. Steve and the Innova Partnerships team bring a wealth of experience in Life Science commercialisation and an understanding of the challenges facing companies scaling for manufacture. Steve is currently visiting professor of Commercial Innovation at Kings College London.

  • Our products and Services

    Accelerating high impact products to market

    Proprietary pipeline, ophthalmic innovation

    Firstly, we are developing a portfolio of ophthalmic products themed around the early diagnosis, management and ultimate cure of degenerative eye disease. We identify and develop technologies through collaboration with leading universities and clinical research centres. We raise the necessary funding and manage the development, validation and marketing of resulting products. It is our goal to create a pipeline of three to five high-impact, Crucible-branded ophthalmic products reaching the market within the next five years.


    If you work in university tech transfer and have a licensing or co-development opportunity that we might be interested in then we want to hear from you. Please contact us for a no obligation informal discussion.

    Specialist consultancy, product realisation

    Secondly, we support entrepreneurs and innovators by offering our extensive medical and life sciences commercialisation capability and international networks on a fee-for-service consultancy basis. This is tapping into the core of our value proposition, we understand customer discovery, regulation, reimbursement and both clinical and commercial validation. We can take a lot of pain out of the process, help build a strong business case for investment and make sure that your products are fit for purpose at each stage of scale.


    Download our consultancy flyer here.


    Please contact us for a quote or an informal preliminary discussion.

  • The Blog

    Inisghts and commentary from the Crucible Medtech team 

    In response to my previous posting about health economics, Ivor Campbell commented that sometimes even great technologies with an apparently sound economic case for adoption can struggle to find traction.  He mentioned conservatism, incentives, penalties and reimbursement all as factors that...
    Joining a start-up is something that I have always wanted to do - being an integral part of a new company, helping to build and mould it into what it will become. This is the opportunity that I have been offered here at Crucible Medtech. I am delighted to be part of this great team that are...
    Health economics is one of the biggies for me.  It’s very relevant to the medical technology sector and I wish I had had a better understanding of why it matters when I first started.  Given that there are whole university departments devoted to its study, for example in Aberdeen University and...
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  • Case Studies / Clients

    Some examples of what we do

    Coming Soon 

    We are evaluating three very exciting technologies and we will post updates here whenever we can.

  • Tools and Educational resources

    We use a range of proprietary tools and resources to assess the stage of readiness of a technology and to plan a commercialisation strategy ensuring key milestones are achieved including: essential regulatory requirements, device classification, validation of market requirement specification and appropriate design for manufacture.


  • Contact and Connect

    Follow us on Twitter 


    Drop us a Line 

  • Contact Us

    Ask us anything about Med tech product development! We respond fast.

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